Planning-Your-Marketing-Tactics

PLANNING YOUR
MARKETING TACTICS

The list of potential marketing tactics is endless.  Not all are right for your business. 

Once you understand your strategy, you put the pieces in place to get your message out.  We use a tactical marketing plan to set priorities and make the most of the marketing tactics you invested in.

Prioritize your tactics and marketing platforms

Catalogue existing and future content

Identify multiple platforms for each tactic

Establish a schedule for delivery

The case for case studies in B2B marketing

I’m a fan of case studies.  It might be because I actually enjoy writing them, but it’s also because I think they are a great platform to do so many things.  But sharpen your pencils [...]